Bachelor of Product Design - Industrial Product Design | Bachelor's degree | Art & Design | On Campus | 3 years | The University of Canterbury | New Zealand

Product Design combines creative design, engineering and business studies. Product designers plan and develop items for use in homes, businesses and industry. From creating a new lightweight kayak or a phone app to formulating natural cosmetics, studying product design will equip you for a wide range of occupations. Industrial Product Design is one of three majors of the Bachelor of the Product Design degree which promotes interdisciplinary innovation. The purpose of this major is to produce graduates with knowledge and skills in creative design, engineering and business studies. Products such as mobile phones, mobility-assist devices, automatic espresso coffee machines, microwave ovens, or bicycles all have elements in both design and usability. This major will teach students how to design products which will solve a problem, as well as create interest for consumers. You will also develop skills in product design methods such as sketching and computer-aided design, fluid flow, power and energy, and materials selection that is both ergonomic, functional and appealing. Students will gain a practical understanding of the product design lifecycle – from idea generation to prototyping and commercialisation.