Master's Degree in Management in E-commerce and Digital Marketing (UB-specific) | Master's degree | Business | Blended Learning | 1 year | Universitat de Barcelona | Spain
The master's degree course will develop knowledge of all digital and commercial marketing actions required to implement a digital marketing plan, from an organizational perspective.
On completion of the master's degree course, students will have a command of the areas of digital marketing, social media and big data from a strategic and operational perspective. in-depth knowledge of the main digital marketing tools, and will be able to implement digital strategies successfully, in accordance with organizations' needs and objectives, and to adapt and innovate in a rapidly changing sector.
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