Digital Design and Branding (Taught) | Master's degree | Business | On Campus | 1 year | Brunel University London | United Kingdom
Digital Media and the internet are having a big impact on the way brands and consumers interact. As these technologies continue to develop, even greater opportunities will arise for those who are able to combine traditional branding and marketing insights with a true understanding of digital Media, capturing these benefits and articulating them at both an academic and vocational level.On the course you'll research, design and prototype innovative digital products, services and experiences that help brands engage with consumers. You'll also learn how to create new digital products and brand them as a start-up business. The course also offers you the opportunity to understand and use digital design and technologies for branding, developing the knowledge and practical experience of both digital design and branding concepts.