Global BBA | Bachelor's degree | Business | On Campus | 4 years | emlyon business school | France
The Global BBA is designed to provide each student with a broad knowledge of functional areas (management, finance, sales, marketing, strategy, human resources, law, IT and digital systems, languages and cultures, etc.) and an ability to analyze an organization's interconnections with its environment, while allowing students to progressively specialize in a particular field. The program also develops the use of managerial skills, communication techniques, and decision-making skills in a complex and changing environment.