Master in Digital Marketing | Master's degree | Business | Blended learning | 11-15 months | IE University | Spain
The fast pace of digital disruption has forced traditional marketing channels to step aside and make room for their online alternatives: smartphones, social Media, online/video, and email marketing. The Master in Digital Marketing trains students to understand today's digital consumers behavior through analytics, defining comprehensive strategies to optimize customer engagement and transforming data into action to maximize digital performance.