MA International Marketing | Master's degree | Business | On Campus | 1-2 years | University of Portsmouth | United Kingdom
Business is now conducted on a global scale. This means organisations need marketing professionals with an international mindset and the ability to have an impact wherever in the world they operate.
On this MA International Marketing Master's degree course, you'll build business acumen while you develop a comprehensive and rigorous understanding of international marketing practice.
You'll learn about core marketing theories and models, and cover topics such as global marketing strategy, international brand communications, social media marketing, and web analytics.
You'll also have the chance to work on projects with the local business community, and spend time immersed in another culture on an international study trip.