Master in Business Management / Asian Markets | Master's degree | Business | On Campus | 12 months | Bologna Business School | Italy

The aim of the Asian Markets track of the Full-time Business Management Master’s course is providing the necessary skills and tools to grasp new business opportunities in the Far East, with a special focus on China and Japan. The challenge awaiting the managers of the high-end Italian companies is to combine management with the Eastern market regulations and culture, envisaging the possibility of setting up a partnership or planning a direct presence of the organization. The internationalization process in Asian markets cannot but be based on the analysis of real issues, to be dealt with on a daily basis by those who operate in those markets, like the issue of intellectual property and local partnerships and the ethical dimension connected to the protection of labor. Visiting professors, guest speakers and top managers in the sector will provide their view on these aspects. Attending the Full-time Business Management / Asian Markets Master’s course is for many students the ideal extension of a foreign language university degree: the push towards a managerial career both with companies exporting to those countries and with Asian companies having offices in Italy. The Master’s is part of the offer aimed at combining business administration with the characteristics of the sectors envisaged. The program features three cycles, with classroom activities, group work and workshops and finally an internship at a company. The classes preceding the internship alternate lectures on the topics of the internationalization in Asian markets and practical exercises, by way of three corporate projects lasting a month each and a longer project, lasting over six months.