Master of Business Management (MBM) Entrepreneurship & Innovation | Master's degree | Business | On Campus | 3-4 semesters | New European College | Germany

An entrepreneur can be the driver of new business ventures itself (entrepreneur), or the driver of innovation and change within an existing business (intrapreneur). The Master of Business Management Entrepreneurship & Innovation specialization will teach students how to look at problems and risks from a holistic view point and find solutions and manage risk through innovation. Entrepreneurs and intrapreneurs are successful because they can quickly understand complex situations that require them to plan and make strategic decisions, and work on a multitude of business ideas and projects at the same time. They have a solid understanding of marketing design and implementation. Being able to develop business ideas simultaneously requires an ability to determine and understand important details, pinpoint alternatives and continuously evaluate and review business processes. A characteristic of entrepreneurs is that they have the ability to fully devote and commit themselves to achieving their long-term business objectives and goals, and that this energy is also directly translated into the short-term objectives.